What the Dog Saw

by Malcolm Gladwell · 2009

A collection of Malcolm Gladwell's favorite pieces from his years as a New Yorker staff writer, gathered around the question of why some people see things the rest of us miss. The essays range from the invention of the perfect ketchup and a pitchman's rise to the psychology of criminal profilers, the causes of the Enron collapse, and the puzzle of predicting who will succeed. Gladwell weaves interviews, statistics, and case studies together to probe the gap between expertise, intuition, and hindsight.

Books mentioned in What the Dog Saw (22)