Experiments reveal the hidden, systematic forces that make people irrational in consistent and foreseeable ways.
Books that mention Predictably Irrational (2)
The Righteous Mind by Jonathan Haidt: “In his book Predictably Irrational, Dan Ariely describes a brilliant”
Thinking, Fast and Slow by Daniel Kahneman: “Irrational is a strong word: The view of the mind that Dan Ariely has presented in Predictably Irrational: The Hidden Forces That Shape Our Decisions (New York: Harper, 2008) is not much different from mine, but we differ in our use of the term. (Likely an endnote aside rather than continuous body narrative, but it substantively compares…”